OHPI Blog

Voter Turnout: On-Years v. Off-Years

Voter Turnout: On-Years v. Off-Years

We have reached the end of an odd-numbered year – a year with no major nationwide election....
OH Predictive Insights 2021 Highlights - A Year in Review

OH Predictive Insights 2021 Highlights - A Year in Review

Non-partisan public opinion polling, market research, and data analytics firm OH Predictive...
Here’s What Holiday Shopping Plans Look Like in the Southwest US

Here’s What Holiday Shopping Plans Look Like in the Southwest US

While OHPI does national-scale work and regularly partners with clients across the US, we keep a...
Why Polling Accuracy is So Important: A Short Case Study

Why Polling Accuracy is So Important: A Short Case Study

Virginia and New Jersey Swing Towards Republicans – What Does this Mean for Arizona?

Virginia and New Jersey Swing Towards Republicans – What Does this Mean for Arizona?

Voters in two east coast states that haven’t been characterized as presidential battlegrounds for a...
Choosing a Survey Method – Which Mode of Collection is Best for You?

Choosing a Survey Method – Which Mode of Collection is Best for You?

So, you want to collect survey data. Which survey method should you choose? Before you make a...
Test Your Message and Deploy Campaigns with Confidence

Test Your Message and Deploy Campaigns with Confidence

Test Your Message and Deploy Campaigns with Confidence
Mapping Election Results - Everything You Need to Know

Mapping Election Results - Everything You Need to Know

Brand Tracking Studies: The Key to Brand Success

Brand Tracking Studies: The Key to Brand Success

Welcome to Brand Success 101 where we will be giving you the need to know on how to create and...
Public Opinion Surveys: As Close to Mind-Reading as Humanity Can Get

Public Opinion Surveys: As Close to Mind-Reading as Humanity Can Get

When we were kids, one of the common icebreaker questions that we would be asked in a new group...